buy now

$57.20



Affiliate advertising and marketing as a performance-oriented type of internet advertising has been recognized on the Internet for a number of years. Most of the papers describing this idea centered on retailers that applied internet online affiliate marketing into their advertising and marketing combine and little or no consideration was paid to content material suppliers (aka publishers or associates) that use affiliate advertising and marketing at their web sites. This work depicts how content material suppliers understand benefits and disadvantages of internet online affiliate marketing, what are their motives to choose this sort of internet advertising to one other and the way they select their affiliate programmes. The paper concludes in a mannequin of a typical internet online affiliate marketing utilization. Recommendations for corporations, which might be planning to start out a brand new associates program, are additionally added.


buy now



buy now

LEAVE A REPLY

Please enter your comment!
Please enter your name here