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$102.00



From a one-page information launch to a multi-page Web website, Alan Weiss’ new guide offers solo consultants and small consulting corporations the insights, the methods and the confirmed methods for utilizing the media to develop their companies and make them extra worthwhile — on a restricted funds. Alan offers lots of of sensible, confirmed tips about the right way to extra successfully exploit a variety of free and low-cost media and “guerilla” promotion alternatives together with writing articles, chatting with teams, publishing a e-newsletter, doing professional bono work, energy networking, e-mail advertising, profitable Web website and way more. You’ll study insider methods for getting essentially the most from a talking engagement…the right way to ship a “killer” TV or radio interview…design a brochure…and maximize the consequences of referrals, alliances and phrase of mouth. Here are the type of “real-world” suggestions that value so little but achieve this a lot to place you or your small consulting agency on a stable path to revenue. 186pp/2000/1 paperback guide & CD


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