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The saying goes: when you’re not paying for it, it is seemingly that you are the product. And with the rise of focused adverts, person conduct monitoring, and alike, an increasing number of customers are turning to advert blocking software program to guard their privateness and enhance their looking expertise. In the final 25 years, the content material monetization and Internet promoting industries have developed to change into advanced ecosystems with a number of intermediating layers between customers, publishers, and advertisers. This has created a scenario the place person’s rights are continually violated and the place little accountability exists.
Topics mentioned on this episode:
- Brendan’s background as an early Internet pioneer
- How monetization of content material and a spotlight on the Internet are damaged
- How the Internet promoting trade works and the gamers concerned
- A high-level overview of the Brave browser
- Brave’s options and product roadmap
- The Basic Attention Token and its position as a forex for consideration
- How BAT will serve to create consideration marketplaces between publishers, advertisers, and customers
Links talked about on this episode:
- Ledger: Smart card safety to your Bitcoins – http://ledgerwallet.com
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Watch or pay attention, Epicenter is obtainable wherever you get your podcasts.
Epicenter is hosted by Brian Fabian Crain, S?ƒbastien Couture & Meher Roy.